77up's Privacy Policy – Your data, our responsibility

77up (https://77up.bar) is a trusted online gaming platform. We take our users' privacy seriously and hold it in the highest regard. This Privacy Policy ("Policy") explains how 77up collects, uses, stores, and protects your personal information.

This policy applies to our website, mobile app, and all digital services. By creating an account with 77up, you agree to this Privacy Policy. We never misuse your data or sell it to unauthorized parties.

If you have any questions, please use the contact details provided at the bottom of this page. We are always here to help.

77up collects your information in several ways. A full breakdown is provided below:

Information collected at registration:

• Full name and date of birth
• Email Address & Mobile Number
• Residential address & country
• Preferred language and currency
• Username & password (encrypted)

Information collected during verification:

• Copy of National ID (NID), passport, or driving license
• Proof of address document (utility bill, bank statement, etc.)
• Selfie or face verification photo

Automatically collected information:

• IP Address & Geographic Location
• Device type, operating system, and browser information
• Time spent on site & pages visited
• Gaming History & Transaction Records
• Data Collected via Cookies & Tracking Technologies

77up uses your information only for legitimate purposes. The primary reasons we process your data are:

• Account Management: To create, verify, and maintain your account.
• Service Provision: To ensure gaming, betting, deposit, and withdrawal services.
• Contact: To send important updates, promotions, and support messages.
• Security: To prevent fraud, money laundering, and illegal activities.
• Legal Compliance: To comply with applicable laws and regulatory requirements.
• Experience Enhancement: To customize the platform experience according to your preferences.
• Analytics: To analyze usage patterns and improve service quality.

77up never sells your personal information to third parties for marketing purposes. All data usage is guided by your best interests and your safety on our platform.

The 77up website uses cookies and similar tracking technologies. Cookies are small text files stored in your browser that help enhance your browsing experience and improve platform functionality.

Types of cookies we use:

• Essential Cookies: Required for core platform functionality. The site will not operate properly without these.
• Functional Cookies: To remember your language preference, login status, and personalized settings.
• Analytics Cookies: To understand how the site is used. This helps us improve our services.
• Marketing Cookies: To show you relevant promotions and offers based on your preferences.

You can disable cookies at any time through your browser settings. Please note that disabling certain cookies may affect the functionality of some platform features.

77up never sells your personal information. However, we may share data in the following specific circumstances:

• Service Providers: With payment processors, KYC verification services, and technology partners — strictly for service delivery purposes.
• Law Enforcement: Where required by court order or legal obligation.
• Fraud Prevention: With partner agencies assisting in the investigation of suspicious activity.
• Business Changes: With the new owner in the event of a company merger or acquisition.

All third parties we share data with are contractually bound to uphold our privacy standards. 77up makes no compromises when it comes to protecting your information.

77up employs industry-leading technology to keep your information secure. Our security measures include:

• SSL/TLS Encryption: All data transmitted between you and our servers is protected with 256-bit encryption.
• Two-Factor Authentication (2FA): An additional layer of security when accessing your account.
• Firewall Protection: To prevent unauthorized access and defend against cyber attacks.
• Secure Data Centers: Your information is stored in highly secure, top-tier data centers.
• Regular Security Audits: Our systems are regularly audited by independent third-party security experts.
• Staff Training: All members of our team are trained in data protection best practices.

That said, no digital system is 100% secure. In the event of a security breach, 77up will notify affected users as quickly as possible and take all necessary steps.

77up believes every user should have full control over their own data. You have the following rights:

• Right to Access: The right to know what information we hold about you.
• Right to Rectification: The right to correct inaccurate or outdated information.
• Right to Erasure: The right to request deletion of your data under certain circumstances.
• Right to Restrict Processing: The right to request that processing of your data be restricted in certain circumstances.
• Right to Data Portability: The right to receive your information in a structured, portable format.
• Right to Object: The right to object to the use of your data for specific purposes.

To exercise these rights, please contact our support team. We will process your request within 30 days. Please note that some data may not be erasable due to legal obligations.

77up does not retain your data longer than necessary. Retention periods vary depending on the type of data and applicable legal obligations:

• Account Information: Minimum 5 years after account closure (for legal compliance purposes).
• Financial Transaction Records: Up to 7 years (in accordance with tax and financial regulations).
• KYC Documents: 5 years after account closure.
• Gaming History: For the full duration of the active account and 3 years after closure.
• Communication Records: 2 years from the date of last contact.
• Cookie Data: 1 day to 2 years, depending on the type of cookie.

Once the retention period expires, 77up securely deletes or anonymizes your data so you can no longer be identified.

The 77up platform may integrate third-party services such as payment gateways and game providers. These services operate under their own privacy policies. 77up is not responsible for the privacy practices of any third party.

We recommend reading the privacy policy of any third-party service before using it. We only work with trusted, verified partners who meet our data protection standards.

77up strictly prohibits the use of our services by anyone under the age of 18. Our platform is for adults only, and we do not knowingly collect personal information from minors.

If we discover that a minor has created an account, we will immediately close that account and delete all associated data. If a parent or guardian believes their child is using our platform, please contact us right away.

77up may update this Privacy Policy from time to time. When significant changes are made, we will:

• We will post a notice on the website.
• We will send update notifications to your registered email address.
• We will update the "Last Updated" date at the top of this page.

Continued use of the platform after an updated policy is published will be considered acceptance of the new terms. We therefore recommend visiting this page regularly.

If you have any questions, concerns, or requests regarding our Privacy Policy, please get in touch. Our data protection team is always ready to assist you.